-
Search Engine Optimization (SEO) 0/6
Search Engine Optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. With this course you will not only gain critical SEO skills, but also learn to create and execute a successful SEO strategy. This course includes basic to advanced SEO techniques that will cover website structuring, keyword analysis, Meta tags, on-page and off-page optimization techniques etc.
-
Introduction To SEO 04 dayLecture1.1
-
SEO Algorithm 30 minLecture1.2
-
Keyword Research 30 minLecture1.3
-
Structured Data 30 minLecture1.4
-
Off Page SEO 30 minLecture1.5
-
On Page SEO 30 minLecture1.6
-
Measuring Performance 30 minLecture1.7
-
-
Search Engine Marketing (SEM) 0/10
Search Engine Marketing (SEM) is about gaining visibility on search engines, when users search for terms relating to a business. It involves researching, submitting and positioning of a website within search engines. In this course, you will learn to use search engine marketing to drive traffic to targeted areas of the website, generating new leads. You will also learn to do keyword search, based on users experience, create campaigns, keywords grouping, and Geo-targeting to achieve maximum ROI.
-
Introduction to SEM 30 minLecture2.1
-
PPC Concept & Strategy 30 minLecture2.2
-
Analysis 30 minLecture2.3
-
Ads Writing method 30 minLecture2.4
-
Campaign Management 30 minLecture2.5
-
Bidding 30 minLecture2.6
-
Management & Methods 30 minLecture2.7
-
Testing 30 minLecture2.8
-
Defining Landing Page 30 minLecture2.9
-
Tracking 30 minLecture2.10
-
-
Social Media Marketing & ORM 0/12
Social Media Marketing (SMM) is a form of internet marketing that utilizes social media platforms and websites as marketing tool to promote products and services. Social media marketing has become more common with the increased popularity of websites such as Facebook, LinkedIn, Twitter, Myspace, and YouTube. This course will help you get an in-depth understanding of social media and hands-on experience with tools and processes helping you to optimize the Social Media presence of a brand. After this course you will be able to create a full-fledged Social Media Marketing strategy for any business.
-
Basic & overview 30 minLecture3.1
-
Campaign Marketing 30 minLecture3.2
-
Facebook Marketing 30 minLecture3.3
-
Instagram Marketing 30 minLecture3.4
-
Twitter Marketing 30 minLecture3.5
-
YouTube Marketing 30 minLecture3.6
-
Snapchat marketing 30 minLecture3.7
-
LinkedIn marketing 30 minLecture3.8
-
Social media Reporting 30 minLecture3.9
-
Introduction To ORM 30 minLecture3.10
-
Getting Started With ORM 30 minLecture3.11
-
ORM Management Tools 30 minLecture3.12
-
-
Website Designing Using WordPress 0/7
Website Design & Development will help you to create high quality websites that, work seamlessly on mobile, tablet, and large screen browsers. In this course you will learn the skills and disciplines required for production and maintenance of websites that caters to your business goals. After this course you will gain expertise in web design software, content management systems, testing and prototyping tools, development frameworks, selecting right hosting services, creating A/B testing methods, optimizing websites etc.
-
Introduction To HTML & CSS 30 minLecture4.1
-
Web Server 30 minLecture4.2
-
Introduction To WordPress 30 minLecture4.3
-
Building WordPress Website 30 minLecture4.4
-
WordPress Customizing 30 minLecture4.5
-
WordPress For Blogging 30 minLecture4.6
-
WordPress for e-commerce 30 minLecture4.7
-
-
Email & SMS Marketing 0/9
Email marketing is a form of marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience It allows businesses to have a one-on-one conversation with their customers. In this course you will learn to build email list, to deliver valuable content over time & to build a rapport with consumers who explicitly want to hear from you. We will also cover different ways to optimize the email campaigns to get better engagement.
-
Introduction to Email & SMS Marketing 30 minLecture5.1
-
Email Writing 30 minLecture5.2
-
Email Designing 30 minLecture5.3
-
Email testing 30 minLecture5.4
-
SMS marketing management 30 minLecture5.5
-
SMS writing 30 minLecture5.6
-
SMS gateway & Credit System 30 minLecture5.7
-
SMS Campaign Marketing 30 minLecture5.8
-
SMS Marketing Analysis 30 minLecture5.9
-
-
Mobile App Marketing 0/6
Mobile app marketing is an advertising medium that involves marketing via mobile app to create better user experience, drive e-commerce, and increase customer loyalty. Mobile apps bring a lot of information to your business about your customers e.g. demographics & geographical locations. In this course you will learn about various methods to reach on-the-go audiences by using organic (ASO) and paid (advertisements) methods.
-
Introduction To Mobile App Marketing 30 minLecture6.1
-
Mobile App Marketing Best Practices 30 minLecture6.2
-
User Engagement 30 minLecture6.3
-
Optimizing App Store Listing 30 minLecture6.4
-
App marketing Strategy 30 minLecture6.5
-
Increasing Revenue 30 minLecture6.6
-
-
Video & Content Marketing 0/8
Content Marketing is defined as creating, editing, and distribution of content to a target customer. It’s marketing that simply looks like content. That’s why it’s a secret weapon every marketer must have. Content marketing can look like a blog with tips, content hubs with engaging and useful content, white papers, podcast, videos, and more. With this course we will teach you different content strategies and ways to optimize it to engage users to come back enquiringly for your business.
-
Introduction to Content marketing 30 minLecture7.1
-
Content Research 30 minLecture7.2
-
Content Strategy 30 minLecture7.3
-
Content Publishing 30 minLecture7.4
-
Measuring Performance 30 minLecture7.5
-
Video Marketing Basics 30 minLecture7.6
-
Using Content marketing For Strategies 30 minLecture7.7
-
Platforms 30 minLecture7.8
-
-
E-Commerce& Affiliate Marketing 0/8
E-commerce involves buying or selling products or services over the internet (e.g. on Flipkart, Amazon, eBay, PayTM or your own store). In order to attract and retain customers, it’s crucial to create e-commerce experiences that are branded, consistent, user-friendly, and feel connected across various channels, both online and offline. With this course you will learn about different concepts & ideas to create, optimize and execute successful e-commerce marketing campaigns. You will also learn to use variety of tools to monitor campaign performance.
-
Introduction To E-Commerce & Affiliate Marketing 30 minLecture8.1
-
Business Models 30 minLecture8.2
-
Tools & techniques 30 minLecture8.3
-
Customer Acquisition 30 minLecture8.4
-
Different Operations 30 minLecture8.5
-
Affiliation Marketing Introduction 30 minLecture8.6
-
Targeting Audience 30 minLecture8.7
-
Keywords Importance 30 minLecture8.8
-
-
Personality Development & Job Preparation 0/5
One of the most important things that is noticed in an interview is your personality and your personality defines your career. Having good personality makes your work at ease with others, as people round you notice your posture, behaviour, gesture, communication skills and more. To make your life successful it is really important to develop your personality skills.
-
Introduction To Personality Development 30 minLecture9.1
-
Self Analysis 30 minLecture9.2
-
Personality Assessment 30 minLecture9.3
-
Resume Development 30 minLecture9.4
-
Becoming a Successful person 30 minLecture9.5
-
